Business Plan:
Details of business
The name of our business is Project Natal. Our business focuses on improvising gaming technology in this current era.
Personal Details
Our company consist of four owners with different skills. Krishanth has worked in Microsoft as a software specialist. Alvin is skilled in graphic designing and hardware moulding. Goh has worked in Apple Company as a gaming programmer. Lastly, Jason was the creative director/webmaster for Macintosh.
Personnel
Our company requires much manpower. We need people who are skilled in producing and creating our product. These people will be helping us to come up with ideas and ways of designing the product. We would also need staffs who are marketeers to manage the sales of the product.
Product/Service
We have developed a new gaming console called PROJECT NATEL. We have come up with an agreement to merge with the largest computing company in the world, Microsoft. They assisted us in developing this gaming console.
Business Plan:
Details of business
The name of our business is Project Natal. Our business focuses on improvising gaming technology in this current era.
Personal Details
Our company consist of four owners with different skills. Krishanth has worked in Microsoft as a software specialist. Alvin is skilled in graphic designing and hardware moulding. Goh has worked in Apple Company as a gaming programmer. Lastly, Jason was the creative director/webmaster for Macintosh.
Personnel
Our company requires much manpower. We need people who are skilled in producing and creating our product. These people will be helping us to come up with ideas and ways of designing the product. We would also need staffs who are marketeers to manage the sales of the product.
Product/Service
We have developed a new gaming console called PROJECT NATEL. We have come up with an agreement to merge with the largest computing company in the world, Microsoft. They assisted us in developing this gaming console.
Market
Our goal is to reach out for customers from the age of 7 years and above. We envision our customers to be more interested in our efficient gaming technology, that we know for sure, will please their gaming experience. Our biggest competitors would be other companies that would be selling similar products such as, SONYs’ (the EYE) and Nintendo Wii. We, as the first company to successfully explore this technology are proud to say that the advantage of having a Project Natal at home is to get people used to, and ready for the future where they will be surrounded by this technology (motion sensor).
Marketing
We will be advertising our product on the internet, to grab hold of those who “live” online, and on television for the rest of them. We chose to do it this way, because these are the two easiest way to reach our customers. In our advertisement it will be stated that if you buy our product, customers will be able to buy and XBOX with a discount of 30%, this way, if a person does not have the XBOX, can now get it for a lower price. Our company should be easily located because we are going to go worldwide on our product. The product would be sold in all major game stores. And for those who want us to bring the product to them, shall just order online, and they will receive the product in 5 days or less. We will also have one major servicing factory in every country so that customers could send their product to our factory for repairs or so.
Objectives
Our aim, is to try to win as much customers as we can so that if another product of ours is released, customers will not hesitate to buy our product. We want to prove to them that our products are worth buying and it is of best quality. We also want to show them that we will provide proper services even after they have bought our product so that they know we appreciate their purchase. This way we will gain a firm and stable place in the market by holding a high percentage of the market.
Our goal is to reach out for customers from the age of 7 years and above. We envision our customers to be more interested in our efficient gaming technology, that we know for sure, will please their gaming experience. Our biggest competitors would be other companies that would be selling similar products such as, SONYs’ (the EYE) and Nintendo Wii. We, as the first company to successfully explore this technology are proud to say that the advantage of having a Project Natal at home is to get people used to, and ready for the future where they will be surrounded by this technology (motion sensor).
